IBM Making the World Work Better, The Ideas that Shaped a Century and a Company

Making the World Work Better is a book of three essays written by contributing authors delving into a century’s worth of IBM ideas and innovations. Most of my time at VSA Partners was dedicated to the Icons of Progress, however, because of my closeness to the image archive and historical knowledge of the brand I often helped out designing chapters and image spreads in the book.

IBM: Making the World Work Better

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